Aytada produces cinematic video ads from a product description and a handful of creative choices. The platform handles scripting, scene breakdown, parallel video generation, voiceover synthesis, and final stitching — all in a single guided flow. This page walks you through every decision point so you know exactly what to expect before you spend a credit.Documentation Index
Fetch the complete documentation index at: https://docs.aytada.app/llms.txt
Use this file to discover all available pages before exploring further.
Starting the Create Ad Wizard
From your dashboard, click Create Ad in the sidebar. The wizard opens to the Context step, where you enter the product details that anchor every AI decision downstream.Ideas, scene breakdowns, and the initial campaign strategy are all free. Credits are only deducted when you render video clips, generate a voiceover, or stitch the final ad.
Step 1: Product input
Product name and description
Enter your product name and a description (up to ~2,000 characters). The more specific you are — key benefits, unique angle, materials, price point — the more targeted the generated script and scenes will be.
Business type
Choose the category that best describes what you sell. Business type controls the visual approach the AI uses for every scene.
| Business type | Visual approach | Examples |
|---|---|---|
| Physical Product | Product-centric | Skincare, headphones, shoes |
| Digital Product | Outcome-centric | Online courses, templates, apps |
| SaaS / Software | Outcome-centric | CRMs, analytics dashboards |
| Service | Transformation-centric | Coaching, consulting, cleaning |
| Creator / Personal Brand | Personality-centric | YouTubers, coaches, artists |
| Restaurant / Food & Beverage | Sensory-centric | Restaurants, meal kits, beverages |
| Real Estate | Lifestyle-centric | Listings, property developers |
| Fitness & Health | Transformation-centric | Gyms, supplements, fitness apps |
| Education | Outcome-centric | Bootcamps, tutoring platforms |
| E-commerce Brand | Product-centric | DTC fashion, beauty, home goods |
Industry context
Select the industry that matches your market. Aytada injects industry-specific pain points, aspirational hooks, and aesthetic references into the script prompt.Available industries: Tech / SaaS, Beauty & Skincare, Fashion, Fitness, Food & Restaurant, Real Estate, Education, General.
Target avatar
Describe your ideal customer as a Grind → Gold identity. Instead of generic demographics, define who they are now (their current struggle) and who they want to become.
Example: “An overworked freelance designer who wants to run a respected creative studio.”The AI engineers the ad narrative to bridge that gap, making your product the turning point in their story.
Step 2: Creative direction
Awareness stage
Select where your target audience currently sits in their buying journey. This is the single most important signal for message-to-market match.
| Stage | Audience mindset | Ad strategy |
|---|---|---|
| Unaware | No problem recognition yet | Curiosity hooks, no product mention |
| Problem Aware | Feels the pain, no solution yet | Validate and name the frustration |
| Solution Aware | Knows solutions exist | Guide toward your category |
| Product Aware | Knows your product | Objections, demos, social proof |
| Most Aware | Ready to buy | Offer, urgency, friction removal |
Creative style
Choose the narrative and visual framework for the ad. Aytada offers ten video-specific styles:
| Style | Best for | Narrative approach |
|---|---|---|
| Direct Response | Product launches, sales | Hook → problem → solution → CTA |
| Mini Story | Service, SaaS, fitness | Character arc: struggle → discovery → transformation |
| UGC / Testimonial | Physical products, beauty | Casual, first-person, phone-recorded feel |
| Day in the Life | SaaS, digital products, lifestyle | Natural product integration into a daily routine |
| Before / After | Fitness, service, education | Dramatic contrast of before and after states |
| Trend / Meme | E-commerce, food, creators | Platform-native format with brand twist |
| Cinematic | Luxury, real estate | Visual spectacle, minimal copy, aspirational imagery |
| Educational | SaaS, digital products | Teach something valuable; product is the tool |
| Emotional | Brand awareness, causes | Pure emotional storytelling with subtle brand presence |
| Shock / Curiosity | Scroll-stopping campaigns | Open a knowledge gap the viewer must close |
Persuasion trigger
Pick the psychological lever that best fits your offer. The trigger shapes the script’s hook, narrative arc, and voiceover tone — and auto-selects the best matching voice.
| Trigger | Script strategy | Voice tone |
|---|---|---|
| Reciprocity | Lead with a valuable tip; pivot to product | Warm, instructional |
| Commitment & Consistency | Open with a “yes” question the viewer must agree with | Relatable, conversational |
| Social Proof | Emphasize user counts and community | Energetic, community-focused |
| Authority | Establish credibility instantly | Confident, authoritative |
| Liking | Lead with relatable flaws and raw honesty | Casual, empathetic |
| Scarcity & FOMO | Build desire mid-ad, pivot to urgency in CTA | Urgent, fast-paced |
Step 3: Ad length and quality tier
Ad length
Your choice here determines how many scenes are generated and the total video duration. Scenes are rendered in parallel, so a longer ad increases production time but not proportionally.| Length | Scenes | Duration | Best for |
|---|---|---|---|
| Short | 3 | ~10–15 s | TikTok hooks, Reels, quick product reveals |
| Standard | 5 | ~15–25 s | Full-story ads with hook, problem, solution, CTA |
| Extended | 7 | ~25–35 s | Deep storytelling, premium brand films |
Quality tier
| Tier | Resolution | Credits per scene |
|---|---|---|
| Standard | 720p | 15 cr |
| Pro | 1080p | 40 cr |
Estimated credit costs
The wizard shows a live credit estimate before you commit. Totals below include video generation per scene plus voiceover (5 cr) and stitching (5 cr):| Length | Standard tier | Pro tier |
|---|---|---|
| Short (3 scenes) | ~55 cr | ~135 cr |
| Standard (5 scenes) | ~85 cr | ~210 cr |
| Extended (7 scenes) | ~115 cr | ~295 cr |
Step 4: Upload a product image (optional)
If you upload a product image, Aytada switches to Image-to-Video mode. The first scene — the hook — uses your photo as the starting frame and animates forward from it. Remaining scenes are generated from text prompts as normal. This is especially effective for physical products and e-commerce brands, because the opening shot is guaranteed to feature your exact product. Requirements: JPEG or PNG, maximum 10 MB.Image-to-Video mode is available on both Standard and Pro tiers. If you leave the description field blank, the uploaded image is analyzed automatically and a product description is suggested.
Step 5: Platform format
Select the aspect ratio for your ad.| Format | Ratio | Platforms |
|---|---|---|
| TikTok / Reels | 9:16 (vertical) | TikTok, Instagram Reels, YouTube Shorts |
| 1:1 (square) | Instagram feed, Facebook feed | |
| YouTube | 16:9 (horizontal) | YouTube pre-roll, LinkedIn video |
The generation pipeline
After you review the AI-generated ideas and approve a script, Aytada runs the following pipeline automatically:Ideas (free)
Three distinct ad concepts are generated based on your product, awareness stage, and creative style. Select one to anchor the script.
Script (2–5 credits)
A full ad script is written from the selected idea — hook, problem, solution, and call to action. Choose Standard for a fast draft or Premium for a deeper strategic script.
Scene breakdown (free)
The script is broken into individual scenes with visual direction, camera guidance, and audio cues for each shot.
Video clips — parallel render
All scenes are generated simultaneously in batches of up to three. Each scene produces an independent video clip of 3–5 seconds. If a scene fails, the pipeline automatically retries with a fallback model at no additional credit cost.
Voiceover (5 credits)
A high-fidelity voiceover is synthesized from the script. The voice is auto-selected based on your chosen persuasion trigger. If the primary voice synthesis service is unavailable, a fast fallback activates automatically — you receive the same quality output.
Viewing and downloading the final ad
Once stitching completes, the ad appears in My Videos with a View Ad button. From there you can:- Stream the final video in the browser
- Download the MP4 to publish on any platform
- Open in Studio to regenerate individual scenes, swap the voiceover, or add background music
AI voiceover
Learn how voice selection, tone tuning, and voice cloning work in detail.
Brand jingles
Add a background music track or full jingle to your video ad.
Ad banners
Generate static banners sized for Facebook, Instagram, and LinkedIn from the same campaign.
Social flyers
Create event and product launch flyers from the same campaign context.